Podcast Growth
Positioning, data-driven topic strategy, search and AI optimization, and paid distribution behind your best moments — measured against downloads, leads and revenue.
Discovery inside podcast apps barely exists. Search barely indexes audio. So a show that's genuinely good stalls at whatever audience its host's network can supply — and the host concludes the show isn't working. It is working. It just has no distribution. Growth means building the distribution the podcast ecosystem doesn't give you.
What’s included
How it works
We establish where your show actually sits. Podcasts with 231+ downloads in the first seven days are already in the top 10% — most hosts have no idea whether they're there.
Audience profile, positioning, and a topic strategy built from what your buyers actually search — not from what you feel like talking about.
Episode pages, titles and descriptions optimized for search and for AI answer engines, so back-catalogue episodes keep earning.
Clips go behind paid social against a custom audience. Email sequences drive your ideal listener to the show. One recording becomes ten pieces of content.
Monthly reporting on downloads, reach, traffic, leads, SQLs and cost per result — so growth spend is judged like every other channel.
Proof
Opolis · Unemployable · Fintech / future of work
32% membership growth
Booked the co-founder on ICP-matched shows, cut every appearance into social clips, and repurposed transcripts into blog content and paid social.
My Divorce Solution · Financial services
$70K in new MRR within 90 days
Took over full production and turned the show into the category's authority asset — editing, show notes, episode art, clips and repurposing that added $70K in monthly recurring revenue within 90 days.
Hell Has an Exit · Health & recovery media
74% download growth in 4 months
Full growth engagement for the show itself — video episodes, clips, high-profile guest booking, and paid promotion on YouTube and Facebook to put the best moments in front of new listeners.
Fruits of Motherhood · Parenting / creator
14× audience growth in 3 months
Created, branded and launched the show, then grew it with clips and full videocasts and monetized it with aligned brand partners.
“Podlink helped us triple our audio streams in less than 90 days. It's been a game-changer for our growth strategy.”
Pricing
Starting points based on what this work actually costs to do well. Scope moves the number; we’ll tell you which way on the call.
$750
per campaign
$1,500
per month + ad spend
$6,750
per month + one-time setup
Full engagements carry a one-time strategy and setup fee and typically run six months, which is the shortest window where compounding is visible.
Questions
Works well with
A 20-minute call. We'll tell you what we'd do, what it costs, and whether it's the right first move for where your show actually is.